The University of Madeira (UMa) is hosting the XXI Iberian International Business Conference (IIBC) from October 8th to 10th. Organized by the Department of Management and Economics of the Faculty of Social Sciences, the event's theme is 'International Management in an Era of Global Reconfiguration: Implications for Iberian Firms'.
The conference will gather around 40 researchers to present and discuss cutting-edge research on geopolitical transformations, digital transformation, and sustainability, and their impact on the competitiveness and internationalization of Iberian companies. The program includes sessions on value chain reconfiguration, artificial intelligence, green transition, and talent management.
A highlight will be the keynote speech by Peter J. Buckley, Professor at the Alliance Manchester Business School, a world-renowned expert in International Business. Buckley will discuss the evolution of the field of study and future research trends.
